Why you should care

Jittery markets, trade wars and consumer concern. Are we in the midst of an economic slowdown and, if so, so what?

The Next Recession: Consequences of the next economic slowdown.The Next Recession: Consequences of the next economic slowdown.

It was always just a matter of time. Headlines the world over are speculating whether we are in the early stages of the next recession. The U.S. stock market just suffered its worst one-day drop of 2019, and bond markets are making investors jittery worldwide.

Answers on whether the post-2009 economic boom is really coming to an end may take time, but smart analysis on what comes next can be had today.

This OZY original series delves into the surprising consequences of the next economic slowdown, whether it’s happening now or not for years.

Will the Next Recession Save Generic Drugs?

Nine out of 10 Americans and the majority worldwide rely on generic drugs. Yet the generic pharma industry is in the middle of a crisis. The Trump administration is expediting FDA approvals, boosting competition in the sector and bringing prices down; and stores are banding together to buy in bulk blocks, also bringing down prices. Both of these things are bad news for generic drugs — so much so that some experts fear we’re seeing the demise of the generic drug industry. But an economic downturn could be the unlikely savior of generic pharma.

History Shows Us How Governments Will Respond to Next Downturn

Wondering how the federal government is likely to respond to the next big recession? According to OZY columnist Grover Norquist … not well! Since 1929, he says, the government reaction has been to “make it worse, deeper, longer.” But that wasn’t always the case, he points out, noting how Republican leaders managed to pull America out of the Great Recession of 1921 by not throwing money at the problem or raising taxes. President Warren G. Harding balanced the budget, unleashed no “stimulus spending” and kept interest rates at 5 percent from 1920 to 1921. The result: A turnaround within just 18 months.

Today’s Dollar Stores Are So Middle Class

Do you snub your nose when Nana suggests a trip to the dollar store? Well, you may want to adjust the idea. Dollar stores aren’t just for lower-income neighborhoods anymore. In fact, today there are more of these just-a-buck shops in “middle-income” ZIP codes than in low- and high-income ZIP codes combined. Dollar Tree and Dollar General are opening in places where they can cater to those making between $50,000 and $75,000 per year, in addition to low-income communities that historically have comprised their consumer bedrock. With more than 30,000 locations of Dollar Tree and Dollar General, there are more dollar stores in the U.S. than the next six biggest retailers — Walmart, Kroger, Costco, Home Depot, CVS and Walgreens — combined. In the next recession, it’s not hard to guess where shoppers will flock first.

She Bilked Japan’s Banks in the Run-Up to the Lost Decade

In 1991, relatively unknown restaurant owner Nui Onoue was arrested and charged in what would become the single largest investment fraud case in Japanese history. Her story is one that encapsulated the absurdity of Japan’s 1980s bubble period, when the economy boomed and money was everywhere. Through means that even today remain mysterious, Onoue rose from a lowly hostess to become a powerful figure among investors and many far less savory characters. She was known as the Dark Lady of Osaka, a stock and investment savant who, at one time, was the single largest private investor in the entire country, worth an astounding $4.4 billion. Her rise and fall carry powerful lessons for today.

Why ‘Remote’ Businesses Will Best Weather the Next Recession

The data is clear: Hiring finance talent is more difficult than ever before. A study of leaders in the industry found that most teams are 13 percent below their desired staffing level. This study also shows that it takes 75 days to fill empty roles, and that number can be closer to 150 if it’s for an executive position. Teams struggle to keep up with hiring as millennials replace boomers in the workforce. Why? Millennials crave flexible work styles, and while other industries have embraced this need, the finance industry simply hasn’t needed to. But a coming recession could shake up an industry built around money in unexpected ways and push it to finally embrace a culture of working remotely.


Interviews, op-eds, and analysis to help you make sense of the news of the day and the news of the future.